Vying for CEE tourists intensifies

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Business

Austrian tourism officials have revealed plans to increase their focus on Central and Eastern Europe (CEE). Around 10 per cent of vacationers choosing Austria come from the region, up from just four per cent 15 years ago. Now the Austrian Tourism Marketing Agency (ÖW) announced it would launch a new promotion campaign in countries like […]

Overnight stays up with a little help from Vienna

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Business

A strong year on year surge of overnight stays in Vienna rescued the 2010 performance of the Austrian tourism industry.Figures presented by state agency Statistik Austria yesterday (Weds) show that hotels in the federal capital registered 10.86 million overnight stays last year, 10.3 per cent more than in 2009. The city’s tourism businesses also did […]

Anger as WKO set to abandon €8mn ÖW injection

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Business

Officials have engaged in a bitter war of words after the Federal Economy Chamber (WKO) decided to stop subsidising the Austrian Tourism Marketing (ÖW).WKO said recently it will end its annual eight-million-Euro injection from 2012 and intensify its own tourism marketing initiatives instead. The authority criticised the ÖW for neglecting emerging markets like Brazil, India […]