Red Bull sales soar

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Business

Red Bull managed to sell more than 4.6 billion cans of its trademark drink last year, it was announced yesterday (Weds). The company – which has its headquarters in Fuschl near Salzburg – said 4.63 billion cans of its energy drink were purchased across the world in 2011, 11.4 per cent more than in the […]

Red Bull ends US cola adventure

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Business

Red Bull has given up its bid to break the US market with its own cola drink. The Salzburg-based company introduced Simply Cola, a soft drink free from preservatives and artificial flavours, in Europe and overseas three years ago. Red Bull confirmed reports by US media claiming that it decided to stop selling Simply Cola […]